Tom Herman told his Houston Cougars if they won an American Conference title—the Coogs' conference title drought was nine long years—than he'd get a diamond grill.
On Tuesday, he fulfilled that promise.
The Houston coach on Tuesday took a step toward delivering on a preseason promise to his players, getting fitted for a diamond grill from Houston rapper Paul Wall and jeweler Johnny Dang, also known as "TV Johnny."
Wall and Dang showed up at the Houston's football coaches' offices on Tuesday to get an impression of Herman's teeth for a diamond grill, essentially a custom mouth guard that slides on and off a person's teeth that is encrusted with diamonds. Wall, a one-time Grammy nominee who attended the University of Houston for three years, has seen his name become synonymous with grills since his music career took off. TV Johnny has done grills for stars such as Kanye West, Lil' Jon and Ryan Lochte.
Dang estimated the grill will be worth "a little bit less than $15,000."
Pocket change to a man on a new $3 million salary, but worth every penny in the free advertising alone.
Herman's Cougars play Florida State in the Peach Bowl on Dec. 31. They'll be playing with full Buckeye support.