It hasn't happened in Columbus, but across America, college football fans are eschewing the live, in-stadium experience for that of the television experience.
One way American sports teams hope to combat that trend is with the addition of wifi networks throughout their stadiums. The Horseshoe is not one of those cutting-edge stadiums, yet.
According to Evan Weese of BizJournals.com, Gene Smith hopes to add public wifi to Western Civilization's architectural crown jewel by 2016's football campaign. Currently, only the pressbox and luxury suites come equipped with that feature.
Gene Smith expects the upgrade to cost around $3 million.
AT&T and Verizon have already upgraded its cell towers in the stadium. OSU's senior systems manager, Jim Null, said there are currently 240 cellphone towers in the stadium, and there are plans to add 130 more.
Nothing, however, will provide the customer satisfaction of a good football team. As long as that continues, these multimedia upgrades should be a welcomed addition.