This is interesting on many levels. On one hand, it is nice to see OSU understand the importance of NIL and actually give business owners a target annual sum. On the other hand, it goes to show how much of a joke the enforcement of legal NIL deals has been.
“If the speed limit’s 45 miles per hour, and you drive 45 miles per hour, a lot of people are going to pass you by,” Day said. “If you go too fast, you’re going to get pulled over.”
So that’s the middle ground Ohio State said it wants. What is that? Maybe 53 miles per hour? Maybe 57 if the weather is good and the roads are empty?
Also from Day:
He said he believes right now top-shelf quarterbacks require $2 million in NIL money. Major offensive tackles and edge rushers he said are about $1 million.
If you can’t match that, other teams might have a chance to pluck key players from your roster. Day told the assembled potential NIL donors that every player on the team could go in the transfer portal when this season ends, and then field calls from other schools who might be offering NIL deals. Players may feel they have to take that money to help their families.
I must say, this has really increased my confidence level in the programs future during the NIL era. Well done coach.
