Despite Ohio State facing a premiere opponent in Penn State last Saturday, there were empty seats in the northwest corner and sprinkled throughout Ohio Stadium.
This week, Ohio State's office has pumped ticket availability for the Michigan State and Illinois games—something it never has done this late in the season under Urban Meyer.
But it looks like Ohio State has a plan to ward off creeping attendance problems by lowering season ticket prices from $695 to $681 — a whopping $14 — according to a report from Laura D. Newpoff of Columbus Business First.
Ohio State would leave in place its dynamic pricing for individual game tickets, which it's used since 2013.
Planned prices for the 2018 home slate:
|OPPONENT||TICKET PRICE ($)||2016 PRICE ($)|