As a huge basketball fan (a rare buckeye who cares as much about basketball, my memories of Herb Williams, Kelvin Ramsey, Clark Kellogg, Jimmy Jackson, Aaron Craft are as strong as any football memories) and also a business person, Gene Smith needs to set goals and put a financial plan together with NIL partners. My goal would be two final fours every decade and one national championship. He needs probably $2 million of NIL per year right now and later in the decade $3 million. The return on two final fours and a national championship will more than pay for itself. Anyone else have a plan/vision for Gene ?