A Look at Nike's Contract with Ohio State

December 17, 2013 at 11:52a    by DJ Byrnes    
Graph via the Lantern

From Ohio State's student voice, The Lantern:

OSU holds a three-part agreement with Nike, based in Beaverton, Ore., set to gross the university almost $46 million over 11 years. Despite what the university gains, some say there are drawbacks to the agreement, which makes Nike the exclusive supplier of any athletic equipment used by OSU varsity athletes and gives the company licensing rights on OSU retail apparel

OSU and Nike signed three separate seven-year contracts that went into effect Aug. 1, 2007. Recently, Nike exercised a contract option to extend all three until July 31, 2018, OSU spokesman Gary Lewis said in an email.

A representative from Nike declined to comment on the contracts.

If you're interested in things on the business side of the college football, The Lantern's article can definitely scratch that itch. Well played, student journos.

(Graph via.)



awarren84's picture

Nike>Under Armour>Adidas

"Anything less than flagrant is just playing grab ass!"

WOLFofOHIO's picture

Nike MONEY!!

there is no greater joy than watching Michigan get slammed. in anything

toad1204's picture

Epic Mealtime...  I thought he would have had a couple heart attacks by now.  Jack Daniels probably keeps his blood too thin for that.

Nothing like dancing on the field in 02... 

IBleedSandG's picture

Nike makes the coolest collegiate athletic gear hands down, and I'm glad they have licensing rights on OSU apparel.

We don't give a damn for the whole state of Michigan, we're from O-HI-O!

BuckeyeInOrlando's picture

All I can buy is Nike now... which is fine by me... adidas sucks, just look at scUm or Nebraska apparrel/uniforms/everything if you don't believe me.

4thandinches's picture

Dear Nike,

I wasn't born a Buckeye but I became one as fast as I could. 

FROMTHE18's picture

More alternative uni's on the way. I think Urban likes the set we have (as do I, both home and away versions), but I can see this set expanding to include a potential black jersey and a gray version, similar to some of the renderings weve seen on here. As long as they dont stray too far from the traditional look of our normal uni's, im okay with it.

Buckeye_Ryan's picture

Born a Buckeye, raised a Buckeye, will die a Buckeye.