"Everyone in this business that has been doing this business for as long as I have -- and I've been doing it for over 20 years -- you have sources," Cowherd said. "Sources have helped me through the years and I'm not really a guy that cares about breaking stories, but I lean on my sources for stories and contacts and I need those people. Now, I'm not a reporter -- I'm not Adam Schefter, I'm not Chris Mortensen, I'm not Jay Glazer -- where my life is all sources. My life is entertaining people, but I do need sources. A lot of my information and my strongest rants come out of information from sources. Sometimes a source will give me information and say, 'hold it,' and I'm gonna respect that because you never burn a source."

"So I know three of the college football agents," he continued. "There's about five guys, biggies, I call them occasionally to try to root some information out and I know enough reporters around the country. Here's the story. There's a very interesting -- and this is not in a message board, you'll find it nowhere -- there's a name right now being circulated in the agent world for Michigan's head coaching job. You will like it if you're at Michigan. You have no idea it's coming. I think it's a really good call, I can't believe I didn't think of it and it will make sense."

Does this person have ties to Michigan?

"I'm not going there," Cowherd said. "I'm not breaking a story, I'm just telling you this is how I get information. If you're a Michigan fan, you'll be like, 'Ooh, I like this.' I like it. The person I got it from said, 'This is pretty good, right?' I was like yeah, I didn't think of that. But I cannot take you there now. . . . You think I'm tantalizing the audience. What I'm saying is that it will come out this weekend. You'll like it. I think it's a great fit."

Cowherd also went on to say that the person is currently coaching a football team, so his producer pointed out that Greg Schiano must not be the person he's referring to.

"No, no, no. Greg Schiano is a candidate and that's been publicized. Greg Schiano's name is out there, it's all over message boards, that's not the name. I think Greg would be a great fit. That's not him. Greg Schiano is on message boards, that's been publicized. This one is not."