If I remember correctly, OSU mounted a media campaign when Orlando Pace was playing. He ended up finishing 4th in the Heisman voting that year. I'm not sure if they waged a media campaign for Eddie or Troy but I'm guessing they did. With Orlando didn't they send out magnets to journalists with pancakes and Pace on them? I'm hoping we launch a media campaign for Zeke as the season comes to its crescendo. If Zeke has a few 200 yard games and a 300 one like Eddie had, I think he could earn the Heisman. Anyone else think the school should at least try and reach out to the media on behalf of Zeke, or is it too late in the game?