Michigan needs to log off.
Usually, it's a rogue coach who makes an embarrassing Tweet (or another) that causes pointing and laugher. This time, it was the official Michigan Athletics Twitter account, unfortunately.
The Leaders and the Best had what they thought was a good idea for a fan social media engagement strategy, following an online trend asking folks to describe their favorite Michigan sports memory, as boring as possible.
Describe your favorite sports moment, as boring as possible.
— Michigan Athletics (@UMichAthletics) July 7, 2020
Predictably, it backfired tremendously. Here is but a small sample of what I mean:
Small school from North Carolina does something. Giant key-rattling crowd wanted to die.https://t.co/NzWVoGm19x
— Eleven Warriors (@11W) July 7, 2020
13 seed wins basketball game in Nashville https://t.co/YU4vaYakRR
— Ohio Bobcats (@OhioBobcats) July 7, 2020
Running back has helmet misplaced https://t.co/EptH1GqbiK
— Chavis McDonald (@chavisjm) July 7, 2020
— shelbs (@shelby4prez) July 7, 2020
Local man expresses frustration during walk to tunnel https://t.co/t6hSsJegbD
— Ryan Ginn (@rmginn) July 7, 2020
Timeout. https://t.co/FTJ8AiHzew
— Jesse Gavin (@JesseGavin1) July 8, 2020
— Nicholas Shook (@TheShookster) July 7, 2020
Repeatedly losing to a tree nut https://t.co/l1EWzeR8PP
— Abby Mueller (@abby_mueller14) July 8, 2020
WOAH HE HAS TROUBLE WITH THE SNAP https://t.co/6ULAD7kYuT
— mike (@OxlongSports) July 7, 2020
Opposing coach decides against kicking extra point. https://t.co/jSF40MFaUc
— Kevin Harrish (@Kevinish) July 8, 2020
Staying up until 2 am for the coaches poll to show Nebraska won the 1997 National Championship. https://t.co/bsxM17jADW
— FKK (@FakeKevinKugler) July 7, 2020
Coach keeps finishing 3rd in division. https://t.co/sMX8g7wR3b
— Darian Somers (@StuffSomersSays) July 7, 2020
He has trouble with the snap. Abrupt chaos occurs.https://t.co/NzWVoGm19x
— Eleven Warriors (@11W) July 7, 2020
Pro Tip: When you ask your fans for pleasant memories, make sure they have them first.
