1.) CFP ratings down BIG this year. Yes, NYE, but those ratings were baaaad. Plus, fans watched. For example, we were at a party. Game was on the whole time in the background. What CFB missed was the casual fan. I submit that CFB's greatest draw, the Ohio State Buckeyes, conspicuously absent caused the casual fan not to tune in when they otherwise might have.
2.) Fiesta Bowl ratings UP. (I admit, ND was a big draw here as well.)
3.) Herbstreit is this generation's Voice of College Football and Spielman's and Galloway's continued rise to prominence gives Ohio State 3 of CFB's greatest voices on TV. No other school can claim this. (I can't think of another school with 2 personalities of this scale, let alone 3.)
That's what I have. What about you?