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Estimates on OSU NIL Amounts and Distribution to Certain Players?

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Wishbone5's picture
January 14, 2023 at 2:57pm
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I asked this in a comment in another thread but never got any responses. So here are my questions:

-How much exactly are OSU's top players earning in terms of NIL?

-What does the median OSU athlete get out of it? I.e. is it highly skewed towards the CJ Stroud's, Marvin Harrison Jr.'s, etc., or is there a base compensation for signing a scholarship to OSU?

-What is the overall structure & incentives of these deals?

The total pot for 2022 was said to be $2.98 million:

https://www.cleveland.com/osu/2022/12/gene-smith-asks-ohio-state-fans-to-donate-more-nil-money-as-buckeyes-face-possible-recruiting-gap.html

This article from last January says that OSU was ranked 1st nationally according to Opendorse:

https://www.si.com/college/ohiostate/football/ohio-state-football-buckeyes-report-student-athletes-have-made-298-million-through-nil-deals-edge-team

Yet, some articles estimate that top players in the CFB are worth much more than $1m, including Stroud ($2.5m+) and Smith-Njigba ($1.7m). So that math doesn't add up.

https://www.actionnetwork.com/ncaaf/highest-paid-college-athletes-in-the-nil-era

Interestingly, according to one other article, NCAA member schools are not liable to require athletes to share what their overall compensation is, as Oregon was able to avoid disclosing athlete contracts to the NCAA.

https://www.actionnetwork.com/ncaaf/highest-paid-college-athletes-in-the-nil-era

So, I find it interesting that the 3 OSU NIL collectives (Cohesion, The Foundation, O Foundation) are all for getting fan donations as a non-profit organizations, to enable our athletes to earn a profit under the opaque umbrella of NIL, but they don't share any info about how it's distributed. I am not saying athletes shouldn't earn $, but like I'm curious to know how much exactly would my $5 be distributed from the honeypot? It seems like final salary amounts become public information for professional athletes, so I just don't get why it's now different for "student-athletes". It kind of bothers me when it's basically implied [y] State University was outbid by University of [x] for John Smith when we don't even know what the final bid was.

 

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