What do you guys think of revenue sharing in the BIG?  To my understanding, the teams split all revenue equally, since 1955.

Now I understand that giving a struggling program more money than they bring in on their own can help them, but should we continue this practice?  There is very little incentive for some of these programs to do better if they can spend a small amount on coaching staffs, facilities, and recruiting while banking the same amount as OSU and MSU.  Should we have some kind of formula where teams that finish higher in the conference get a higher payout than a doormat?  Should the teams that make the playoff or bowl be able to keep that money as their own?