Hoke Daddy

By Jason Priestas on January 11, 2011 at 4:27p
ANN ARBOR – University of Michigan Athletic Director Dave Brandon announced today (Tuesday, Jan. 11) the hiring of Brady Hoke as the 19th coach in the 131-year history of Michigan football. Hoke arrives in Ann Arbor after spending the past eight seasons as a head coach at Ball State (2003-08) and San Diego State (2009-10).

“We are pleased to announce the hiring of Brady,” said Brandon. “He is a terrific coach and will be a great ambassador and leader for our football program. We look forward to having him build a championship program on the field and in the classroom.”

It will be nice to see the Wolverines playing defense again.


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Matt's picture


Chris Lauderback's picture

For those of you not In-The-Hoke, here's a good bio from SDSU's site. You can't properly hate unless you are well-informed:


Specifically, here's the snippet about his 8 seasons in Ann Arbor:

Prior to returning to his alma mater, Hoke spent eight seasons as an assistant at the University of Michigan, including a 1997 campaign that saw the Wolverines claim the national championship and earn a No. 1 ranking in total defense.

- Under head coach Lloyd Carr, he served as defensive ends coach from 1995-96, defensive line coach from 1997-2002 and ended his stay in Ann Arbor as associate head coach in 2002.

- Michigan advanced to eight straight bowl games during his tenure, posted a 76-23 overall record, claimed at least 10 games on four occasions and won the Big Ten in 1997, 1998 and 2000.

- Hoke helped tutor three Wolverine All-Americans on the D-line, including defensive end Glen Steele and nose tackles William Carr and Rob Renes, all of whom were NFL Draft picks.  

He also hates old people, kicks dogs, wears Brut, and has a head full of pubes.

yrro's picture

Going to a bowl game for 8 years with Michigan isn't an accomplishment for anyone not named Rodriguez.

matti's picture

eff you hoke, enjoy your annual beatings and see if you last past year 3...

The_Lurker's picture

Cue the 4,098 UM preseason headlines with "Brady Bunch" or "Brady's Bunch" somewhere in them.

Seriously, some website needs to do an official count.

tomcollins's picture

I wonder if Dave Brandon thought he was hiring Tom Brady.

goodlifesean's picture

MGoBlog is losing their shit. Their delicious salty tears make Brutus and the Buckeye Nation stronger.

Always prepare for and expect victory, don't brace for defeat. If defeat happens learn and never let it happen again.

tomcollins's picture

They should just start rooting for Oregon if they want to see awesome "innovative" coaching.  Pretty awesome with those fakes on kickoffs that got stuffed at the 5, or all those zone reads that were run right into Fairley.

M Man's picture

I may need to crash here for a few days.  You guys mind? 

Johnny Ginter's picture

hey, when daddy starts getting crazy and breaking shit in the house, it's time to crash at a friend's house for a couple of days.

also i thought that the UM = ND  joke was something only OSU fans endorsed, but brian proved me wrong!

Matt's picture

Thoughts on the hire?

M Man's picture

It's the safest play.  It is the pre-approved, conservative, rubber-stamped choice. Hoke actually got some consideration in 2007, and he enjoys a lot of support from within the Athletic Department; personal one-on-one things.  A lot of Departmental people genuinely like him.  He'll get more support from Lloyd Carr and his minions than Rodriguez did.  But that's not saying much, since Rodriguez got mostly no support from them.

The really gutsy, courageous thing would have been to keep Rodriguez.  Just to clear the air on that, my fervent wish was that Rodriguez had been retained.  I'm hopelessly prejudiced by the unfair treatment that Rodriguez got.  All of the pundits, reporters, et cetera who predicted and then demanded that Rodriguez be fired?  They were all the same guys who declared that Michigan was Jim Harbaugh's dream job, and that all that needed to be done was to clear out the Head Coach's office in Schembechler Hall to make it happen.

Hoke may do fine, or not.  Hell, who knows?  I don't.  And I have to say that I'm a lousy judge of Brady Hoke right now, because I'm too angry to be objective.

I will say this, because it might be of interest to 11W.  This episode of a coaching change at Michigan will get us around to talking about coaching salaries and especially Assistant Coach/Coordinator salaries.  At Michigan, I think the dirty secret might just be that Rodriguez never got the kind of salary wherewithal to pry Jeff Casteel loose from West Virginia.  That story has yet to be told, and I personally think that it will be a surprising one, although there are conflicting accounts.  And for you guys, you are reaching the era where, like Bo and Woody, Tressell's major problem going forward may be the poaching of his assistants by the MAC, etc.  There's a surprisingly wide salary range for big-time assistants.  I think too much gets said and reported about head coaching salaries, and too little about assistants' salaries.

741's picture

Pretty astute point regarding assistant coaching salaries... That is a problem here for sure, and unfortunately our AD is on the record as having said something like, "This is as high as it gets for assistant coach salaries at Ohio State - if you don't like it, feel free to seek a higher salary elsewhere." 

We all probably can agree that Coach Tressel's old cronies (Bollman, Heacock, his brother Dick) are unlikely to do anything other than retire en masse when the Vest decides to hang it up, but our younger up-and-comers seem to be getting picked off one by one.

Kyle's picture

This is an area (along with over signing and stretching ncaaa rules) that the SEC does better than the B10. Mark of a good program is assistants getting head coaching gigs. Aside from OSU, don't see a whole lot of B10 assistants getting head coaching jobs. Hard to picture the.

yrro's picture

Yeah, I feel for you guys on this one. I mean, I think RR deserved to go (the media's lack of support did not make him lead UM to three of the worst years in their history), but this doesn't seem like much of an upgrade. My opinion was always that if you didnt have Harbaugh already signed, you can Gerg and give Rod one more year yo make his defense mediocre and his offense score against a defense with a pulse.

I get your point about wanting to spend for Casteel... But really, unless the AD made the picks of Shafer and Gerg by himself, you have to stop making excuses for RR and put those hires at his feet at some point. Any one of our top three defensive assistants could have put together something better than the crap you guys have shown on defense the last couple years. Talent would help, but this gies beyond a lack of talent.

KenK's picture

You are certainly welcome, MMan. You can work your "crash" here from anywhere to port-in-a-storm to political asylum

Johnny Hooker: "He's not as tough as he thinks". Henry Gondorff: "Neither are we".

jbenz's picture

This is a pretty good article on Hoke:


I'm firmly in the camp that hope Michigan gets better.  It makes beating them so, so much sweeter when they think they have a chance.

goodlifesean's picture

Totally agree. It's not schaudenfruede without hope of success

Always prepare for and expect victory, don't brace for defeat. If defeat happens learn and never let it happen again.

Bucksfan's picture


Oh baby, this is gonna be like shooting fish in a barrell.

Kyle's picture

At least he will understand and appreciate the rivalry. I don't wish for a role reversal to the Cooper days but I do hope he gets that program back to where it should be. It is better for the Big 10 and for our rivalry if UM isn't embarrassing.

Buckeyebrowny919's picture

change of topic...there are serious rumors...specifically on cbssports.com blog that Pryor is declaring....

To give anything less than your best, is to sacrifice the gift - Steve Prefontaine

RoweTrain's picture

Idiotic if it happens.  I just don't see it.

"Just bow up and go out and play." ~ D. Lee

"As it stands right now, I know I am the best athlete in college football." ~ B. Miller

SuperBuckFan08's picture

Those rumors started here:



Treat it just like the "Tress is quitting" rumors.

Until the athletic department says something concrete, better believe this is a fabrication

Because I couldn't go for three.   -Woody-

Johnny Ginter's picture

if you look at the other articles this guy has written, you'll find out that aretha franklin is dead, no one will be suspended at OSU, and i imagine there's something in there about the brooklyn bridge being for sale. dude's a troll.

Buckeyebrowny919's picture

yeah..i saw that article...just was checkin in with others

To give anything less than your best, is to sacrifice the gift - Steve Prefontaine

O-H Kee Pa's picture

Complete BS article. First off, no self-respecting reporter would spell "whether" as "weather." Secondly, we all know TP wouldn't even sniff the first round if he came out. Finally, with the recovery time from his surgery, he would miss any and all NFL workouts.

Buckeyebrowny919's picture

btw..the "hoke floats" took 2 seconds to pop-up...cbssports.com front page..haha

To give anything less than your best, is to sacrifice the gift - Steve Prefontaine

jfunk's picture

I look forward to headlines such as "Hoke-us Pocus"® and "Hokey Pokey"®.

Scotch: It may be too early to drink it, yes; but people it is never to early to think about it.