Ohio State's Loss to Michigan Was the Most-Watched College Basketball Game of the Season

By Dan Hope on February 23, 2021 at 6:50 pm
Ohio State's C.J. Walker vs. Michigan's Ellis Brooks

While FOX missed out on the big ratings that would have come with this year's Ohio State/Michigan football game, CBS reaped the rewards of the Buckeyes and Wolverines playing each other in a battle of top-four teams on Sunday.

Sunday afternoon's rivalry game, which Michigan won 92-87, drew an average of 2.63 million viewers, making it the most-watched college basketball game so far this season.

While Michigan ultimately won Sunday's only regular-season meeting between the two rivals, it was a competitive game throughout, with neither team leading the game by more than six points until the final minute of the game.

Sunday's game was the highest-rated college basketball game since last year's Duke/North Carolina game, which drew an average of 2.67 million viewers on ESPN.

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