VA Tech IS the in state home school in Virginia when it comes to football. They have a large and passionate fan base, and pretty much sell out (or come close) their home football games every year despite being in the boonies, having meh teams some years, and being a good 4.5-5 hours from Northern Virginia/DC suburbs where a sizable portion of their fan base resides. Spouse graduated from there, and we try and get down to see a couple of games a year. Going down I-81 from NoVA on Friday night or early Saturday morning, it seems like every other car has Hokie stuff on it.
The only people who get excited about UVA football are alums, friends and families of the football players.
BTW, I grew up in NW Ohio, little over an hour from AA. Columbus is closer to 3 hours away, so I should be a TSUN fan, right?