From a recent ESPN chat with Vince Doria:
Jake Schmal (Melbourne, FL)
How does ESPN decide how much attention to give to a particular NCAA scandal. As an Ohio State fan, I have been following that story closely and the stories ESPN has run multiple stories using old or false information while other colleges have gotten much less attention.
I'll preface this by noting that I happen to be an Ohio State graduate (journalism, 1970). That said, I think we have reported fairly on a number stories involving violations in college football, including USC, Tennessee, North Carolina, Miami, so forth. No doubt we did perhaps more enterprise reporting on the problems at Ohio State. As in the case with most news entities, we feel an obligation to report the news, which I believe we have done with a variety of universities. When looking deeper, there are a combination of two variables. How important in the landscape is the offending party? In the case of Ohio State, it is arguably one of the two or three most prominent college football programs in the country. A second aspect is the type of information you have access to, the sources, the willingness of the sources to provide information, and so forth.