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Report: Nike, Adidas, Under Armour won't seek endorsement deal with Lonzo Ball

+4 HS
BurningRiverBuckeye's picture
April 27, 2017 at 1:02pm
103 Comments

An endorsement deal with Nike, Under Armour or Adidas is not in the cards for Lonzo Ball.

Ball’s father LaVar confirmed that the three shoe and apparel companies informed him that they were not interested in doing a deal with his son. Sources with the three companies told ESPN.com that they indeed were moving on. […]

In his meetings with the three, LaVar insisted that the company license his upstart Big Baller Brand from him. He also showed the companies a shoe prototype that he hoped would be Lonzo’s first shoe.

“We’ve said from the beginning, we aren’t looking for an endorsement deal,” LaVar told ESPN. “We’re looking for co-branding, a true partner. But they’re not ready for that because they’re not used to that model. But hey, the taxi industry wasn’t ready for Uber, either.”

I honestly feel bad for the kid. He is a heck of an athlete and will probably be selected in the top 3 of the NBA draft (if his father's mouth doesn't cost him that too). He is losing out on millions of dollars because of his dad. 

https://sports.yahoo.com/news/report-nike-adidas-armour-wont-seek-endors...

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