Pretty fancy stuff happening in Sooner town.

Big renovation with some interesting features like they converted the endzone seating into a "club" for premium seats, parking, and lounge with "all inclusive food and drinks." Not sure if they serve beer or not.

Here is the renovation minisite, apparently sponsored by Gaylord....

Here is a live cam of the construction progress. They claim it will be completed in time for our game this fall.

This the overview video of the project, focusing on that new seating section and amenities:

Not sure how I feel about things like this, on the one hand nicer seating is nice, on the other hand, if you can afford it. It also seems very likely to quickly be snapped up by dedicated fans, which is good, but doesn't leave the average new fan much room to do more than look (longingly?) at those nice seats while they sit in the relative bleachers.