I saw this being tweeted around. Shoe giant Nike has taken a pic of Kentucky's Michael Kidd-Gilchrist from UK's title run last year and is using it for their 2013 NCAA tourney campaign for their partnering schools. The only thing is, Kidd-Gilchrist is featured wearing colors and uniforms of other teams, including Ohio State.
I just wonder if Nike made one of these for Kentucky, you know, to root them on in their run to win the NIT...








So nike's marketing team is paid to copy, paste, and flip images on photo shop?
Tom Crean listens to Nickelback...
Don't forget the great puns!!!
Even if those had the correct players on them they would still be awful
oh man, this is putrid
Does anyone at Nike know how to pronounce Illinois? I get the play on words, but it's absolutely turrible.
Bring the Noy!!
The 'Nois... must be related to this guy:
Those old-school Dominos pizza boxes give me college dorm flashbacks.
"Sherman ran an option play right through the south" - Greatest.Civil.War.Analogy.Ever
What's next, Zubaz inspired unis?
Oh, wait....
"Success - it's what you do with what you got" - Woody Hayes
I wonder if they compensated him for his likeness. It always got me about the NCAA not allowing the kids to be compensated, but them being exploited for their likenesses on EA Sports games.
Kidd-Gilcrest is a Nike athlete, so he does get paid by them.
Did Nike think no one would notice this? Oh man, does Puma have a basketball uniform for OSU to try out? jk. Huh, I just noticed something that I need clarification on. I know I should use the word "an" before a word that starts with a vowel. An apple, an eclipse. But would it be used in front of "uniform"? "An uniform" just does not sound right. Sorry, my train of thought got derailed for a second.
This is the laziest thing I think I've ever seen when it comes to sports-related graphic design... Oh wait, not quite.
the kids are playing their tail off, and the coaches are screwing it up! - JLS
We need to change that license plate.......
"Success - it's what you do with what you got" - Woody Hayes
My thing is, Nike has contracts with lots of schools and we all know they have lots of money. This design and the use of a single photo for each team when the team the player in the photo played for isn't even in the freakin tournament. They could've had pre-made individual designs for each school that might make the tourney, and use photos of players that actually play for that school. I don't know much about laws and use of photos or anything, but they're Nike, something tells me they could've made it happen.