Oregon State Rebranded Itself

March 4, 2013 at 10:17p    by Vico    
19 Comments

Oregon State is jumping on the rebranding bandwagon as college football jumps into the deep end of its bell-bottoms and Barrymore collar phase.

Highlights include:

And also this happened:

During the reveal, Oregon State athletic director Bob De Carolis declared the rebrand as being about three things: "Recruiting, recruiting, and recruiting." He also asked the crowd for "a YOLO."

PROTIP: A "YOLO" is not something one should elicit from a crowd as if it were an "amen", nor is it a response an athletic director should expect to hear if the aforementioned athletic director is mistakenly thinking that he is playing a game of Marco Polo.


19 Comments

Comments

hodge's picture

I'm not going to make the joke, but you know what I'm thinking, right?
I mean, there's the whole "violating the comment policy" thing...and I'm not going to.
I'm just saying, how did the PR guys not catch the inherent euphemism?

BuckeyeBoyer85's picture

I've used my backspace wisely on this one. I'm sure Oregon State fans are thrilled for all the jokes coming on this one.

Wayne Woodrow Hayes

hodge's picture

Ha ha, I said "violate".

BuckeyeBoyer85's picture

I said "backspace" tee hee

Wayne Woodrow Hayes

bucknutz18's picture

multi-colored facemasks====laaaaame

BuckeyeVet's picture

YOLO - Carpe Diem for the illiterate.

"Outside of a dog, a book is a man's best friend. Inside of a dog it's too dark to read."          - Groucho Marx 
 

dancorona5's picture

rebeaved or rebiebed...honestly not sure which is worse...

Buckeyevstheworld's picture

Made me think of this:

"YOLO" = I'm about to do something extremely ignorant/stupid & I need an excuse to do it.

BuckeyeVet's picture

Love your tagline!

"Outside of a dog, a book is a man's best friend. Inside of a dog it's too dark to read."          - Groucho Marx 
 

Buckeyevstheworld's picture

Tagline? You mean the YOLO thing?

"YOLO" = I'm about to do something extremely ignorant/stupid & I need an excuse to do it.

kr66osu's picture

yikes
Dear all college football teams, please stop doing this

LadyBuck's picture

It's like your parents tryinig to be "hip" or "groovy" with the times. *shudder*

Buckeyevstheworld's picture

Oh wow. lol

"YOLO" = I'm about to do something extremely ignorant/stupid & I need an excuse to do it.

OSUStu's picture

I actually think the copper colored helmet looks great.  I don't think I have seen that color on a helmet before.

If you always put limits on everything you do, physical or anything else, it will spread into your work and into your life. There are no limits. There are only plateaus, and you must not stay there, you must go beyond them.  ~ Bruce Lee

Dougger's picture

the different colors make me think of this:

I like football

Poe McKnoe's picture

So wait, what's the difference?

IBLEEDSCARLETANDGRAY's picture

"Sherman ran an option play right through the south" - Greatest Civil War analogy EVER.