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Oregon State Rebranded Itself

Oregon State is jumping on the rebranding bandwagon as college football jumps into the deep end of its bell-bottoms and Barrymore collar phase.

Highlights include:

And also this happened:

During the reveal, Oregon State athletic director Bob De Carolis declared the rebrand as being about three things: "Recruiting, recruiting, and recruiting." He also asked the crowd for "a YOLO."

PROTIP: A "YOLO" is not something one should elicit from a crowd as if it were an "amen", nor is it a response an athletic director should expect to hear if the aforementioned athletic director is mistakenly thinking that he is playing a game of Marco Polo.

Comments

hodge's picture
hodge on 4 Mar 2013 - 11:34pm #

I'm not going to make the joke, but you know what I'm thinking, right?

I mean, there's the whole "violating the comment policy" thing...and I'm not going to.

I'm just saying, how did the PR guys not catch the inherent euphemism?

BuckeyeBoyer85's picture
BuckeyeBoyer85 on 4 Mar 2013 - 11:43pm #

I've used my backspace wisely on this one. I'm sure Oregon State fans are thrilled for all the jokes coming on this one.

Wayne Woodrow Hayes

hodge's picture
hodge on 4 Mar 2013 - 11:48pm #

Ha ha, I said "violate".

BuckeyeBoyer85's picture
BuckeyeBoyer85 on 4 Mar 2013 - 11:51pm #

I said "backspace" tee hee

Wayne Woodrow Hayes

ATXbucknut's picture
ATXbucknut on 5 Mar 2013 - 12:10am #

Set your avi
bucknutz18 on 4 Mar 2013 - 11:43pm #

multi-colored facemasks====laaaaame

BuckeyeVet's picture
BuckeyeVet on 4 Mar 2013 - 11:45pm #

YOLO - Carpe Diem for the illiterate.

"Outside of a dog, a book is a man's best friend. Inside of a dog it's too dark to read."          - Groucho Marx   

dancorona5's picture
dancorona5 on 4 Mar 2013 - 11:48pm #

rebeaved or rebiebed...honestly not sure which is worse...

Buckeyevstheworld's picture
Buckeyevstheworld on 4 Mar 2013 - 11:59pm #

Made me think of this:

"YOLO" = I'm about to do something extremely ignorant/stupid & I need an excuse to do it.

BuckeyeVet's picture
BuckeyeVet on 5 Mar 2013 - 12:07am #

Love your tagline!

"Outside of a dog, a book is a man's best friend. Inside of a dog it's too dark to read."          - Groucho Marx   

Buckeyevstheworld's picture
Buckeyevstheworld on 5 Mar 2013 - 8:13am #

Tagline? You mean the YOLO thing?

"YOLO" = I'm about to do something extremely ignorant/stupid & I need an excuse to do it.

Set your avi
kr66osu on 5 Mar 2013 - 12:27am #

yikes

Dear all college football teams, please stop doing this

LadyBuck's picture
LadyBuck on 5 Mar 2013 - 12:29am #

It's like your parents tryinig to be "hip" or "groovy" with the times. *shudder*

b_pbucksfans's picture
b_pbucksfans on 5 Mar 2013 - 3:17am #

YOLO!!!!!

Buckeyevstheworld's picture
Buckeyevstheworld on 5 Mar 2013 - 8:15am #

Oh wow. lol

"YOLO" = I'm about to do something extremely ignorant/stupid & I need an excuse to do it.

OSUStu's picture
OSUStu on 5 Mar 2013 - 10:07am #

I actually think the copper colored helmet looks great.  I don't think I have seen that color on a helmet before.

Dougger's picture
Dougger on 5 Mar 2013 - 12:47pm #

the different colors make me think of this:

I like football

Poe McKnoe's picture
Poe McKnoe on 5 Mar 2013 - 11:20am #

So wait, what's the difference?

IBLEEDSCARLETANDGRAY's picture
IBLEEDSCARLETANDGRAY on 5 Mar 2013 - 11:49am #

"Sherman ran an option play right through the south" - Greatest.Civil.War.Analogy.Ever

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